Uruguay and UPM – Natural commitment for 25 years

Elisa Nilsson
Elisa Nilsson
Vice President, Brand and Communications
1 June 2016

‘Natural Commitment’ is the name of the new photo exhibition opened on the 1st of June in Bioforum. The name is very appropriate for the colourful collection of photographic images that celebrates the ‘natural commitment’ between UPM and Uruguay.

UPM’s operations started 25 years ago by planting the first eucalyptus plantations and since then we’ve had a significant role in advancing the development of sustainable forest industry in this beautiful small country. Today we employ directly and indirectly over 7,000 people in this country of 3,3 million inhabitants.

We’ve also taken an active role in the long-term development of the rural communities where we operate. The photo exhibition in Bioforum celebrates also the 10-year anniversary of the UPM Foundation. The Foundation was established to promote education and entrepreneurship in close collaboration with social organisations and local representatives. Altogether over 300,000 people have been impacted by the UPM Foundation programmes in more than 90 communities in Uruguay since it was founded.

We are happy to be a part of the society of this country, which in many ways is a good role model for other countries in the region. Especially when it comes to sustainability, literacy, innovation and technological development.

UPM hopes to have a positive impact on the lives of many Uruguayans for decades to come. There is, however, one thing that may have an even bigger impact – football! The photo exhibition at Bioforum shows also the passion that the people of Uruguay have towards football. – Did you know that Uruguay won the first World Cup ever? And that they have won the Copa America 15 times? That’s more than any other country.

Welcome to Bioforum!

Read the press release here »

Natural Commitment photo exhibition in Bioforum is open:

June 1 – 30, 2016

  • Tuesday – Friday, 11 – 18 hours
  • Saturdays, 12 – 16 hours
  • Sunday June 12 at 12 – 16 hours

August 1 – 25, 2016

  • Tuesday – Friday, 11 – 18 hours (except August 25 at 11 – 22 hours)
  • Saturdays, 12 – 16 hours

Location: Alvar Aallonkatu 1, 00100 Helsinki


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