Clean Run is about awareness, commitment and concrete actions

23 September 2015
cleanrun

The Clean Run initiative, launched in 2011 at UPM pulp and paper mills, was expanded to other businesses in 2013.

Although the environmental challenges differ, the key focus remains the same: to further improve the mills’ environmental performance by promoting environmental awareness, identifying issues before they have an environmental impact, encouraging immediate reporting and learning from others.

Clean Run stands for consistent monitoring, meticulous recording of the findings and the active follow-up of any corrective actions. Thanks to the initiative, more and more environmental observations are made, all of which are analyzed in detail and concrete actions taken.

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